Two Spruce Partners
Advisory services and fractional executives to bring top-notch talent to your team.
Enterprise level expertise for your growing enterprise
Startups and small businesses have big aspirations but often don’t have the budget to afford top-tier expertise and talent to fill out their leadership team.
Enter Two Spruce Partners…
Two Spruce Partners arms you with sales & marketing executives with the depth of experience and capabilities that only the largest global enterprises can generally afford.
Two Spruce serves you in multiple ways…
Fractional Executive
A Two Spruce fractional executive is someone you hire part-time for the long term. The long term nature enables us to get to know your business, creating sales & marketing plans and seeing them through to help you reach your goals. You gain a top-tier executive to lead your sales or marketing team at a cost you can afford.
Project based
Two Spruce can accelerate your sales and marketing efforts by lending our expertise and hands-on guidance in the area you most need help. We work on a project basis to develop your sales & marketing strategy, hire your team, set up your platform, execute programs and campaigns… whatever you need to reach your company’s goals.
Advisory
Our advisory services enable you to gain top-notch advice available at a moments notice to help you through the biggest issues you face. As an advisor, we work on retainer over a longer period to get to know your business, so we can serve as a sounding board to help you navigate your biggest challenges.
What you can expect when hiring Two Spruce Partners
Evaluation & Understanding
We will take the time to understand your business and all of its nuances. We’ll evaluate your current sales & marketing efforts to learn the strengths and weaknesses of your team, sales & marketing platform, processes and programs underway.
Strategy & Plans
We will help you build durable plans to meet short & long term goals and grow business value. We’ll ensure you have the right people, tools, and programs in place to reach your goals. We develop targets and craft financial models to predict revenue, net income, and necessary cash flow for growth to ensure you have the fuel you need to take off.
Go To Market Plans
We develop go-to-market strategies and channel plans to reach your targets. We experiment and refine plans to hit growth goals at your target cost per acquisition.
Execution
Reaching growth targets takes discipline week after week and month after month. We manage, revise, plan, refine, and execute over the course of your timeline to reach targets. We outsource work where necessary to pull in low-cost, top-notch subject matter experts to fill gaps. We get it done.
Chris Rodde
Chris brings over twenty-five years of experience growing companies, products, and services with notable success at Microsoft, Marco Polo and as co-founder & CEO of SeniorHomes.com. Chris earned an MBA from The Wharton School and is married with two college-age kids. On weekends, Chris enjoys cycling and the outdoors.
Hire Chris as a Fractional CMO, consultant or advisor to accelerate your growth.
Jay Goldstein
Jay is a successful senior executive with a proven track record at Microsoft, All Star Directories, 98point6, Darwin’s Natural Pet Products, and SeniorHomes.com. He holds an MBA from Columbia and enjoys hiking and playing in poker tournaments. Jay is married with two children.
Hire Jay as your Fractional CMO, consultant or advisor.
Jason Karas
Jason is an entrepreneur and executive with twenty-five years of experience leading product, marketing, and sales teams at Expedia, Orange, Bayer Carbon, and several start-ups. Jason earned his MBA from Duke University and lives in Seattle where he loves to ski and sail with his family.
Hire Jason as a Fractional executive or advisor.
Adam LeVasseur
Adam brings over twenty years of experience leading marketing and product strategy for brands like Microsoft, Amazon, and American Express. He specializes in customer & market insights, brand development, analytics, and team leadership. Adam holds an MBA from Duke University and is a father of three, active musician, and outdoor enthusiast.
Hire Adam as your fractional CMO, or head of marketing strategy and insights.
Tim Krozek
Tim brings over twenty years of experience driving growth at notable companies such as Netscape, Yahoo, Efficient Frontier (acq. by Adobe), Support.com (SPRT), Boost Media, and Upwave. Tim earned an MBA from The Johnson School at Cornell University and is married with three college-age kids and a needy, loving dog. In his free time, Tim enjoys skiing, swimming, hiking and really anything outdoors.
Hire Tim as your Fractional CRO, consultant or advisor.
What people are saying
“I’ve had the pleasure of working with Chris over the last year, and I can confidently say that his contributions have been nothing short of transformative for our organization. Chris has demonstrated an exceptional ability to develop and execute marketing strategies that not only drive brand awareness but also deliver measurable results.
What truly sets Chris apart is his multifaceted skill set. In addition to his marketing expertise, Chris has played a pivotal role in our strategic planning processes. His insights and analytical prowess have helped us chart a clear and effective path forward, aligning our marketing efforts with our broader business objectives.”
Caitlin
“Chris is a great growth leader with a deep understanding of tactics, analysis, and strategy. Working with him was a joy, not only because of his ability to think several layers deep at the same time, but also because he approaches every problem with an incredible mindset towards solution. His positive outlook brought our team motivation to keep working through even challenging problems.”
Laure
“First and foremost, Chris is good people. He is very enjoyable to work with. Secondly, he has brought clarity and guidance for growth and longevity within our company. Before Chris, we had great ideas and potential, but execution was very reactionary and progress was often very slow. Chris has helped us create clarity for big, long-term goals, and at the same time, practically and clearly create a road map to get there. He has given us the freedom to focus our energy and achieve more than we ever have before. We have literally had our best year as a company and team in 2024 and are energized for our future. His leadership, communication, marketing insights and development have leveled our team up 10x..”
Mike
“Chris is a super-creative thinker, and his ideas are always on point to strategy. He generated an amazing number of ideas that were critical to our success. He brings a strong analytic skill set which he focused on driving revenue. He can think through any challenging issue and come up with plans and ideas for marketing, sales and finance. He balances his focus on driving success with a true concern on focus on people and culture.”
Tom
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